She may be leaving reality TV, but Kim Kardashian is still stirring the drama pot like only she can. The reality-star-turned-business-mogul is receiving major blowback after promoting her controversial new maternity line from her SKIMS brand.
Public outcry began immediately over the idea that Kim’s new maternity shapewear is meant to make pregnant women look skinnier, but she’s clapping back with some information.
Angry fans and Jameela Jamil come for Kim
It wasn’t just the general public who called out Kim Kardashian over what they perceived as a very damaging message: That pregnant women should wear shapewear in order to make their bodies look less, well, pregnant.
Actress Jameela Jamil of “The Good Place” has long been very vocal and extremely critical of the Kardashian and Jenner sisters. She specifically takes issue with the way they use their platforms to promote unachievable ideals of feminine beauty, even going so far as to partner up with sponsors who sell things like ineffective “detox teas” and waist trainers.
It comes as no surprise, then, that she jumped into the conversation over Kim and her new maternity line.
Yesterday, the British actress shared a post in which she wrote, “It would be so cool if pregnant people could just be allowed to be pregnant and get bigger and not be self conscious, and enjoy the miracle taking place inside their body and not have to worry about feeling embarrassed/shamed that their body is changing for an amazing reason.”
Kim K, Chrissy Teigen, and other fans disagree
Yesterday, Kim posted a long Twitter thread in response to the haters, explaining that the maternity collection was not meant to slim pregnant women’s bodies, but to support them. She also had to explain that the clothes do resemble regular shapewear, but they’re not actually suppressing any belly skin.
“To anyone who has an issue with maternity solutionwear, and if you haven’t been pregnant before you may not know the struggle of what it’s like carrying all of this weight the way I did along with millions of strong women, @skims maternity line is not to slim but to support,” Kim said.
“The belly part doesn’t slim your belly. It’s actually sheer and a thinner layered material compared to the rest of the garment. It provides support to help with the uncomfortable weight being carried in your stomach which affects your lower back.”
In support, Kim’s close (and pregnant) friend Chrissy Teigen posted a video on Instagram wearing SKIMS pregnancy shapewear and explaining her experience with it.
In it, she said, “Hi guys! Actual pregnant person here. Just wanting to show you and maybe talk a little bit about what pregnancy shapewear is. Basically, the reason I love pregnancy shapewear is because it stops all the folds…from eating any other type of underwear.”
She continued, “When you’re pregnant and you’re sitting down a lot or on bedrest like me, you tend to just sit there. And if you’re wearing regular, basic-a** underwear, all it does is roll inside of folds I didn’t even know I had. It rolls up in there and it doesn’t even look like I have underwear on.”
Kim has also been retweeting messages of support for SKIMS and her new line.